A consulting organization with a mission to formulate strategies and facilitate change to help our client achieve its objectives and goals.

Philosophy & goal

To formulate strategies and facilitate change to help our client achieve its objectives and goals

To be a partner of Choice
In order to succeed we must contribute to the success of our clients




Mr. Lala Lajapathi Roy holds a Master’s degree in Business Management in Marketing and Finance with Mechanical Engineering background and has overall 16 years of experience of which 11 years in the field of Business Consulting a 4 years in Business Development and liasioning. Having worked for 11 years in Consulting he has conducted more than 250 TEV studies which include over 20 Term Loan restructuring and 15 Corporate Debt restructuring under various schemes for almost all banks. He has last worked as Sr. Consultant for APITCO Limited. His forte includes Preparation of Feasibility Study Reports, Detailed Project Report, TEV Study, Lenders Independent Engineering Service, Loan Restructuring Study, CDR for Large Corporate debt, Manpower assessment study, Market Research, Demand and Potential assessment.

The Sector covered under the above studies include t=Textiles, Commercial & residential real estate, Hotels & Hospitality, Hospitals, Medical & Engineering Colleges, Schools, Sugar, Iron and Steel, Conventional & Renewable energy (Solar, Wind, Hydel, Biomass, industrial waste ), IT, Food Processing, Pharmaceutical & Biotechnology Television and Information broadcasting, Aerospace facility, Ship building, Distillery, Industrial parks and infrastructure.



Mr. Sanjay Dash is a Management Graduate with Engineering Background and has overall experience of 16 years of which 13 years are in Technical and Management Consultant and 3 years in development of new Products. Mr. Sanjay has last worked as Sr. Consultant and Team Leader for APITCO Limited, Hyderabad. He has experience in Preparation of DPR, TEV Study, Cluster Development, Tourism Infrastructure Development and Project Management. Having similar vision he joined hands with other people and Co-founded the consulting firm DSLR Consultancy Pvt. Ltd.

Mr. Sanjay also has experience in Cluster Development and has worked as Project Manager for World Bank funded program for Coimbatore and Rourkela Engineering Cluster. His further has experience in Development of Tourism related infrastructure in the state of Andhra Pradesh, Telangana, Chhattisgarh and Kerala.

Prior to Joining APITCO he has worked with a consortium of Technocrats and Management consultant for a period over of 2 years in which he was involved in designing of Factory shed of Steel Melting Shop for Rourkela Steel Plant involving Mild Steel quantity of 3000 Tons. He was also involved in designing of Machinery of workshops and Sponge Iron Plant.

He has also worked in a Multi-National Company ISO 1400 Certified company which was into assembly of Computer hardware’s having clientele of SAE China and Western Digital. He was primary into development of New products in the assembly line of the company. He was of key member in a team which could achieve 5th Sigma for its company. Time and Motion Study for improving productivity, Reorientation of Assembly line for cost effective production, Smoothening Supply chain process & Inventory Management, Cost reduction techniques were his key achievement during his tenure with Celetronix India (P) Limited.

Radhika Reddy - Director - DSLR Consultancy



Ms. Radhika Reddy, a Management Graduate with commerce background have an overall experience of 13 years in the field of project consulting out of which 2 core years are with Solar power industry.

She has worked with APITCO LIMITED from May 2006 to Feb 2017 with many industry experts, clients and various banks. She has carried out more than 200 TEV Studies and prepared many Detailed Project Reports for various clientele. She has involved in promotion of Small and Medium Enterprises.

The definite sectors includes Real Estate, Textiles, Power, Paper, Pharma, Hospitality, Entertainment and Food Processing etc.

Her core competency includes preparation of feasibility studies, TEV Studies, Detailed Project reports, Corporate debt restructuring, Working Capital Assessment, Term Loan Rescheduling etc

She has also worked with Premier Solar Group from March 2017 to May 2019. Was engaged in project financing of company owned Solar Power projects and clients projects as well based on EPC Contracts. Have knowledge on different technologies of Solar PV Power plants viz, Fixed Tilt, Single Axis Tracking system, Seasonal Tilt, Ground Mount, Rooftop, Canal Bank, Canal Top and Floating etc.

She is also Involved in tender preparation and submission for EPC Projects through competitive bidding process. She has Worked with various government agencies like SECI, IREDA, MeitY, JREDA, NSIC and MNRE etc.



Mr. D. N. Rao 33 years of experience in project risk assessment, market feasibility and demand forecasting studies, detailed project report preparation, viability studies, organization climate survey, manpower assessment studies, bid process management for PPP studies, business process reengineering and change management, Techno Economic Viability Studies, loan syndication, loan restructuring, Corporate Debt Restructuring etc. He further has experience in in evolving and implementing strategic growth & turnaround plans for SMEs, Project risk assessment in terms of market, technology, financial & management and evolving risk mitigation strategies, cluster development, development involving assessing cluster characteristics through advanced statistical analysis, identification of interventions needed through business process reengineering studies and coordinating in implementation of improvement initiatives.

Identification of organisational issues through HR diagnostic (Organisation Climate Survey), evolving remedial measures and coordination in implementation of organisational initiatives leading to significant improvement in HRM, Reengineering organisations through evolving a contemporary business portfolio, assessment of existing manpower inventory in terms of numbers & skill base and identification of gaps and expertise in Business process reengineering leading to enhancement of functional efficiency makes him a true management consultant.

He holds his Engineering degree from JNTU – Kakinada and M. Tech from IIT-Kharagpur and has over 25 years’ experience in the field of Business and Management Consulting.



Mr. P. Sridhar holds strong work experience in Corporate and SME Credit Appraisals, Credit Operations, Credit Administration, Corporate Debt Restructuring, Debt Recovery, Techno Economic Viability Studies, Systems and Procedures and Training.

Had long and continued exposure to Corporate Credit and SME businesses across various industries viz., textiles, iron & steel, chemicals and pharmaceuticals, cement, sugar, electrical equipment, defense related equipment, rice / wheat flour mills, food processing, electronics, automobile components, software, power projects, hotels, hospitals, infrastructure, commercial & residential realty and a wide range of other industry sectors.

After having analyzed Industries from bankers’ perspective while operating from the precincts of Banks; also had the opportunity to closely study the Industries from promoters’ viewpoint as a Finance Consultant. This has been a unique and singular experience of the professional career.



Mr. K Mallikaruja Rao has overall experience of 47 years in the field of Master Planning, Structural Designing, Civil Engineering, BOQ analysis, Project Management & monitoring. He has experience in designing of civil Structure for Chemical and Pharmaceutical Industry, Mega food Parks, Industrial area, ETP’s, reservoirs, roads, bridges, factories, buildings etc. He is Member in Institution of Engineers and a Fellow Member in Structural Engineers Association. He was one of the key Civil Engineers involved in the first mega food park established in India. His credentials include cost saving and effective civil designing keeping in view the future requirement.

In numerous projects he has Millions for his clients by proper monitoring and certification of civil BoQ and Bills. His Knowledge in his subject, Qualification and long standing experience fetched him enormous respect in his field and advisory position in corporates and social projects.



Mr. A Pamapathy has about four and half decade of expereince which include 14 years is in a public sector undertaking (ECIL). He hold an engineerirng degree in Electrical & communication Engineering from IIS Bangalore and Master degree in business administration from Osmania University. He has wide spread experiencce in in Design, engineering, procrement, installation & comissiong of Solar power plant. He further has expereince in design and development of Electronics products.



Mr. N S C Babu has worked for premier Public Sector institutions like State bank of Hyderabad, AP State Financial Corporation and Andhra Pradesh Industrial Technical Consultancy (APITCO Ltd.,) in the areas of Construction, coordination and management of Civil engineering projects, technical documentation, TEV studies of various projects and valuation of industrial buildings. He has about 34 years of experience in the area of Civil engineering, Master Planning, BoQ analysis, Cost estimation, Project Coordination and Site monitoring. Supervision of Projects like IITTM (Under Ministry of Tourism, GoI), SIHM (Department of Tourism, State Government) under his belt enhances his credential. His Joining the team of DSLR Consultancy makes the organization complete.



A Chemcial Engineer by Qualification Mr. Vijay Venkat has about 12 years of experience in the areas of manufacturing and Consultancy. He also hods a MBA degree from Sikkim Manipal University. One of the key projects handled by him while working with APITCO is Project Management Consutlantancy for Seyting up of ready to cook, nutrecious food plant for A. P. Foods (Now Telangana Foods). The project was part funded by GAIN (Global Alliance for impoved Nutretion) a body under WHO (World Health Organization). He also has experience is working in chemcial plant. He further has worked for preparation of TEV study Report and acted as Lenders Independent Engineer for monitoring of projects.



Mrs. Vandana has about 8 years of experience in the field of Consulting. She holds an Engineering degree in Electrical and a Master’s degree in Business Administration in Finance. She has worked as a Consultant with APITCO Limited for three years and was primarily involved in Preparation of TEV Study and Feasibility Study. She continued her working for APITCO Limited as an external consultant till she Joined DSLR Consultancy Pvt. Limited in November 2017. Her Qualification backed with her experience is an asset to the organization in Implementation of assignments. She has experience in Food Processing, Steel & Allied Industries, Distilleries, bulk drugs and Spilling mills.



Mr. Y Srinivas, Electrical & Electronics Engineer is pursuing his M. Tech in Electrical Power system. He has around 2.5 years work experience in TEV Studies for Solar power plant, Textile industry and food processing sector. He has worked for evaluation of Grant-in-aid under scheme of Andhra Pradesh Food processing Society as an employee of APITCO Limited. He joined DSLR Consultancy in the month of November 2017 as Consultant and supporting the core team in execution of various assignments. A young & energetic professional, Y Srinivas is an asset for the organization.